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Saturday, 24 January 2009 16:41

Consumer Awareness and Consumer Education

(a). National Consumer Campaign 2008 – 2012 (3K campaign)
FOMCA in partnership with the National Council of Women Organizations (NCWO), Malaysian Youth Council (MBM) , the Trade Union of Government Employees (CUEPACS) and PETRONAS  has launched in June 2008 a Four Year National Consumer Campaign, in the light of increasing food and fuel prices, to educate consumers to change their lifestyles to adapt to these changes. 
CRRC provides leadership and technical support for this Campaign. 

For more information, please log on to www.kkk.org.my

(b). Specialized Consumer Education Programs
CRRC is also developing specialized programs in consumer education. Three priority programs being developed are:

  1. Financial literacy program
  2. Being a Mindful and Responsible Consumer
  3. Media literacy program

These three training programs will be extensively conducted as part of the National Consumer Campaign.

(c). Complaints Management
CRRC has also developed a Consumer Complaints Management Program for Companies.  The focus of this Training Program is to encourage and facilitate Companies, to establish consumer complaints management systems to address consumer complaints.
 
(d). Formal Education Systems
CRRC also seeks to work with the Curriculum Department, Education Ministry to inculcate consumer education in the formal curriculum system, both primary and secondary.  This could be a separate subject or be incorporated into existing subjects.
Additionally, CRRC will be approaching Private and Public Higher Education Colleges/Universities to incorporate consumer education as part of their soft skills development program for graduates.

(e). Price Monitoring Systems
CRRC has also established a price monitoring system comparing at least three main hypermarkets – Tesco, Carrefour, and Giant – (more will be added later) as a service to consumers to know where to get the best prices for the selected items.  This is a web-based reporting system.  The system has begun with 35 items, which will be later expanded. Prices will be updated every week.